As with clothing and makeup, skincare trends come and go (remember when electronic skincare brushes were the new kid on the block?). To celebrate some of the most innovating and exciting skincare trends of 2018, we’ve created this comprehensive guide to navigating the latest crazes.
Our favorite skincare trends of 2018
1. Natural beauty
Natural beauty has been some of our radar’s for a long time–but never before has there been such a wealth of clean skin and hair products available. Natural beauty companies have been changing the industry by introducing healthier alternatives to toxic ingredients like synthetic fragrances, dyes, preservatives, and stabilizers. Some companies have taken to replacing artificial dyes with natural fruit pigments to create gorgeous makeup colors; and some have also replaced harmful, chemical preservatives with natural alternatives like radish root ferment filtrate. Here are some of our favorite clean beauty brands:
100% Pure: A treasure trove for natural beauty lovers, 100% Pure creates natural makeup, facial skin care products, and body products.
Acure: Acure has formulated a range of skin and hair products that are not only healthy but also seriously effective.
Pacifica Beauty: Pacifica has created beautifully packaged makeup and skincare products to suit anyone’s beauty needs.
2. Stick cleansers, stick moisturizers and stick everything
At some point this year, the whole skincare industry seems to have gotten together and decided to convert every possible makeup product into stick form. People value convenience more than ever, so it makes sense that we’re seeing such an explosion of convenience-oriented stick skincare products for people on the go. Here are some of the stick skincare products we’re currently crushing on:
Acure’s Incredibly Clear Cleansing Stick ($9.99): An all-natural cleansing stick to help clear up oily and acne-prone skin. Contains rosehip oil, sea kelp, cactus, and peppermint.
Origins’ Modern Friction Cleansing Stick ($28): This cleansing stick exfoliates with white and purple rice while it naturally dissolves impurities–resulting in clean, brightened skin.
ILIA’s Cucumber Water Stick ($42): This stick moisturizer uses cucumber pulp and aloe to delivery deep hydration to your skin. It’s an excellent addition to any gym bag or work bag!
3. Gender-neutral skincare
Gender neutral beauty and skincare brands are challenging the idea that the products you use should be dependent upon the gender with which you identify. Here are some of our favorite, gender-neutral skincare pioneers:
Løre: This innovative brand operates upon the philosophy that skincare should be simple, effective, and accessible to all people.
Grown Alchemist: Grown Alchemist has created super-effective skin products (we have our eyes on their face masks) with an all-inclusive philosophy.
4. Serum + makeup products
This year, we’ve also seen the advent of multifunctional products that combine makeup and serum–giving you the beauty-boosting effects of makeup products like concealer and foundation, plus the skincare benefits of the serum. Consider trying one of the following to take your skincare routine to the next level:
Juice Beauty’s Phyto-Pigments Flawless Serum Foundation ($44): This serum foundation blurs away imperfections and evens your skin tone while hydrating your skin with coconut alkanes.
Laneige’s Serum Intense Lipstick ($20.61): This intensely pigmented lipstick hydrates, nourishes and plumps your lips.
5. Skin resurfacing treatments
Skin resurfacing treatments use either chemical or mechanical measures to clear away the topmost layer of your skin, eliminating dead skin cells. More and more resurfacing options are emerging, both for do-it-yourself treatments and spa procedures. They include skin peels, microneedling, dermaplaning, and microdermabrasion. These treatments can help to renew the skin, encouraging collagen production and thereby stimulating the skin’s natural healing process.