Young woman applying facial mud clay mask to her face in bathroom. Beautiful female wrapped in towel looking into mirror and doing facial beauty treatment.
Image: Jacob Lund/Shutterstock

With tons of brands being shoved down our throats via Instagram and other places on the internet, it’s getting harder and harder to find out what the best ones are. Do their products really perform how they claim to? Is that high price tag worth the splurge?

Well, if we could try every product from every brand to figure this out for you we would (in our dreams, right?). In the meantime, we’ve rounded up a few brands we know and trust enough to recommend everyone try them out. What are some of your favorite beauty brands?


Pacifica is a favorite for so many reasons. They have skincare, hair care, makeup, and other random products you didn’t even know you needed. They boast 100% vegan and cruelty free products, so if you’re an animal lover like us this brand is perfect for you. Not to mention their packaging is the cutest.


Lots and lots of lip available now on! #rethinknatural #naturalartistry #kisses A post shared by Tarte Cosmetics (@tartecosmetics) on

Tarte is one of those makeup brands that just keeps getting better and better. The biggest reason why they’re the best – they have great products in every single category. Whether it’s foundation, bronzer, eyeshadow, eyeliner, or even tools like eyelash curlers, Tarte always comes through. Lots of their products include Amazonian clay, which makes everything super long-wearing and great quality. They are also cruelty-free and lots of their products are totally natural, which is always a plus.

Drunk Elephant

Drunk Elephant is one expensive brand, but for good reason. They use only clean, non-toxic ingredients to ensure their products are safe for all skin types and extremely effective. Seriously, all anyone can do is rave about their results after using this line. Your skin is one area you should splurge on!

Flower Beauty

Flower Beauty is Drew Barrymore’s makeup brand that is exclusively sold at Walmart, but don’t let that fool you. At drugstore prices, you can find some amazing products that perform like high end. Specifically, their matte translucent powder, powder blush, and eyeshadow palettes are some of the best.


Glossier is a really unique brand. If you’re not into a heavy makeup look and like to keep things a bit lighter, this brand was made for you. They have lots of unique skincare products, and makeup products you’ve probably never heard of. Why not try them out?


If you like taking baths and cleansing with natural products that smell amazing, purchase something from Lush NOW. Headquartered in Canada, all of their products are natural and handmade. They have the most unique array of products from bath bombs and shampoos/conditioners to shower “smoothies” and perfume. There really is something for everyone.